Chargé·e de Marketing

Il y a 2 semaines

Tunis, Tunisie Kumulus Water Temps plein

We are looking for a hands-on Marketing Manager to orchestrate all marketing activities and turn the company’s strategy into consistent execution.

Reporting directly to the CEO, the Marketing Manager will own the day-to-day marketing agenda across content, website, social media, product marketing, customer stories, events, and priority-market activation.

The Marketing Manager will work closely with a senior external marketing consultant who will provide strategic direction, coaching, and quality control. The Marketing Manager will be responsible for driving execution and coordinating the people and partners required to deliver the work.

Marketing material

  • Lead the development and continuous improvement of the Kumulus website.

  • Develop customer case studies and content that supports customer engagement, usage, and upselling.

  • Represent Kumulus in videos, interviews, presentations, and selected events.

Social media

  • Manage Kumulus’s LinkedIn presence and other relevant communication channels.

  • Manage the CEO LinkedIn page

  • Write compelling B2B content, including product sheets, case studies, website copy, LinkedIn content, presentations, and sales materials.

Your main goal: Build trust and desirability around the Kumulus brand and the experience of drinking water produced from air.

Events:

  • Organize events (internal for the team and external for clients and prospects)

  • Support the company’s participation in relevant industry activities.

Performance and reporting

Monitor marketing performance using Google Analytics, LinkedIn insights, and other relevant tools.

Other elements to keep in mind: (your overall goal)

  • Support marketing activation in Saudi Arabia, France, and other priority markets.

  • Coordinate designers, videographers, agencies, freelancers, and internal stakeholders.

  • Use AI and digital tools to improve the speed, quality, and efficiency of marketing production.

  • Make Kumulus technology and products easy to understand for both business decision-makers and end users.

  • Develop and coordinate production of institutional videos, brand stories, product videos, customer testimonials, and use-case content.

Your end game: Drive sales – inbound sales would be the main KPI that we will be looking into. The other elements are means to reach that KPI

Preferred experience

  • Minimum 5 years of experience in B2B marketing.

  • High fluency in French, Arabic, and English.

  • Strong experience in technology, industrial solutions, cleantech, hardware, or another complex B2B environment.

  • Excellent writing and editing skills, with the ability to turn technical information into clear and engaging content.

  • Comfortable owning both planning and hands-on execution.

  • Strong project management skills and the ability to coordinate multiple contributors.

  • Confident and natural in front of the camera.

  • Comfortable working directly with senior leadership.

  • Professional working proficiency in French and English. Arabic is an advantage.

  • Willing and able to travel to France and Saudi Arabia.

  • Embodies Kumulus’s ethics and ambitions: a dreamer who believes technology can change the world and make it better.

Tools and Capabilities

The ideal candidate is digitally fluent and comfortable working with:

  • Claude and other generative AI tools

  • Canva

  • CapCut or similar video-editing tools

  • Google Analytics

  • LinkedIn communication and publishing tools

  • Website content management systems

Personal Qualities

We are looking for someone who is:

  • Curious: eager to understand the technology, customers, and markets.

  • Autonomous: able to move projects forward and make sound decisions.

  • Proactive: identifies what needs to be done and acts without waiting for detailed instructions.

  • Hands-on: comfortable creating, coordinating, publishing, and improving the work.

  • Accountable: takes ownership of deadlines, quality, and results.

You will be reporting directly to the CEO, and to the CRO after their hiring.

Applications must include examples of videos, graphics, and other content the candidate has worked on.

Recruitment process

  1. First interview with the marketing manager in Paris, who you will work alongside.

  2. Second interview with the Fractional CMO.

  3. Final interview with our CEO and co-founder Iheb Triki.